Why Do Some Planners Charge Less Than Others?

I get asked this question a lot or the reverse question, “Why do planners charge more than others?” Either way the answer is the same. For the most part, planners who are just starting out will charge less because they are trying to get noticed, build up their portfolio or just do not know how to price appropriately for services.

However, if a planner is confident in what they offer, know the value of what they offer, educated, skilled and have several weddings or events under their belt, they will start pricing competitively. The low fee planner is unsure of themselves and services they provide to a client. So it is unfair for a planner to claim to offer the same level of service and knowledge as a seasoned professional.

A skilled professional planner will educate a client on the importance and value of a planner and why they charge the prices they do for their services.

For those who do not know why they need a planner, let’s explore what a planner does, shall we? A planner comes up with original ideas based on a theme, concept, and feeling of a client. A planner will execute the ideas of a client. They make sure a client stays within their budget and will notify them when they run over. A planner makes sure that the client will have a stress-free, worry-free event or wedding and will negotiate with vendors to get the best pricing possible. They also deal with problems that occur at the last minute without the client even knowing it (if possible).

Planners or coordinators who charge $395 are more than likely inexperienced in handling the above items I just mentioned.

If you see a planner who says, “I can do your event or wedding for less than that or for $395 WALK AWAY! You will be saving yourself a headache. Planners charge what they are worth. If you want the best, then guest what, you will pay for the best. If you want mediocre, unsure about their services, then that’s just what you will get.

There are some pros and cons of a hiring planner. I have listed them below:

Pros

A planner can negotiate a contract to get better pricing.
Planners with more experience can offer unique ideas and concepts.
A professional planner will eliminate the stress of planning and will make you a guest at your own event.
A planner can help you stay within your budget.

Cons

A planner may not be necessary for a smaller wedding or event for a group of 20 people.
If you have a small budget, the planner will increase your budget based on what you need them to do for you.
You may not be able to let go of control and will bump heads with planner.
Without an experience planner, you may stress out over the littlest of things or may forget important factors.

Bottom line is before making any commitments, ask the planner about their experience and training. Find out if the planner or coordinator does this part-time, just for fun, or whenever they have time. This will definitely help you decide if he/she is an amateur.

Lastly, always shop around! Get three quotes before you make a decision. Find out what each planner offers and compare their pricing to each service. A planner may have similar prices to their competitors but they may buy from high-quality vendors, while the other planner shops at bargain stores. It depends on what you want, how much you are willing to spend and if you gel well together. A planner should be like your best friend…you should be able to feel comfortable around them and trust them with everything.

Please share your thoughts on this. I love to hear from you. For additional information or a free consultation, visit www.ABEventPlanners.com or call 716-898-0959. Next blog: Is That Cake Real?

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Why Do Some Planners Charge Less Than Others?

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